The overview

The John Lewis Partnership is a chain of 28 department stores and 4 ‘John Lewis at home’ stores. It also runs Waitrose’s 236 supermarkets. While it is not one of the ‘big 4’ retailers, it is one of the best known premium brands in the UK, and a popular choice for wedding lists.

Staff are trained to sell the most suitable product for the customer, not the most profitable.

Particularly interesting is the fact that John Lewis Partnership is not just made up of the different business referred to above, but that the term 'partnership' refers more directly to its employees. Each employee, from graduate to senior management, is a partner in the company. More on this can be found in the culture and values section of this Insight.

There are also growing rumours of the John Lewis Partnership exploring expansion into China. This is not an immediate aim, but clearly something that has been explored by the powers-that-be.

‘Never knowingly undersold’ promise

Despite being known for stocking quality products, John Lewis also has a commitment to being the cheapest supplier of any of its goods in the UK. Its ‘never knowingly undersold’ promise has been a business policy since 1925, and means that John Lewis must price its products cheaper than any other retailer in the area. If a product is bought from them and found for cheaper elsewhere, it will refund the difference. Recently, this has resulted in lower profit levels – but the company is sticking with its philosophy (albeit not online) as a long-term idea. It means that staff are trained not just to sell the most expensive product, but the one most suitable for the customer.

On the podium

It is ranked 70 in the 2011 edition of Guardian UK300 student survey of graduate employers, (2 for retail, after Arcadia).

John Lewis is also the official department store provider to the 2012 London Olympic and Paralympic games. At the height of Olympic fever it expects to sell a £6 badge every three seconds in its new Stratford branch.

The partnership was also named as the Oracle Retail Week Awards' 'Retailer of the Year' in 2011, and ranked 80 in Deloitte's Global Powers of Retailing, 2012.

Winner of the TARGETJobs Awards, The most popular graduate recruiter – Retail 2012

Why work here?

  • For those who are less keen on the ‘big 4’ retailers, John Lewis is one of the best options.
  • It takes a lot of care of its partners – you could almost live off the benefits!
  • Has a reputation for building strong teams.

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