Communications and Marketing Graduate Programme
By joining our Communications & Marketing graduate programme, you’ll be part of a team that works to enhance the reputation of the bank and its brands through our communication with colleagues, customers, the media, and external stakeholders.
We’ll help you develop the knowledge and skills to become a well rounded Communications & Marketing professional, whether in a business partnering, strategy, or delivery role.
About the programme
Communications & Marketing partner with the bank’s franchises to grow our businesses, enhance our reputation and engage our customers and colleagues. This graduate programme will take you to the heart of our business.
We’ll support you to develop your knowledge and skills around strategy, execution, understanding our customers and specialist communications and marketing disciplines. You’ll have the opportunity to work across our teams, supporting the bank in being brand-led and customer-focused.
You’ll be rewarded with a starting salary of £27,000, depending on location. On top of your salary you’ll also have access to our flexible benefits package.
After a full induction, the programme is structured around four, six month rotations, each based in different areas of Communications & Marketing. You can expect to develop skills and attributes that will put you at the forefront of the industry and prepare you for further progression. You’ll also undertake the Chartered Banker, Professional Banker Certificate.
During this programme, you can expect to gain:
- Insight into the strategy of the business and the function
- Experience delivering internal and external campaigns
- Experience consulting on specialist disciplines
- Essential influencing and stakeholder management skills
At the end of the two years, we hope to see you join us in a permanent role. We’ll be supporting your career development throughout, but particularly during your last rotation we’ll focus on what roles you could step into next.
We pride ourselves on the professional support we offer our graduates, and the friendly, down to earth community our graduates have shaped themselves.
Before you start, you’ll be paired with a ‘buddy’ (a graduate already on the programme) who’ll be there to help you get settled, answer any questions, and share their experiences.
You’ll also be assigned a Graduate Coach and a Placement Manager. Your Graduate Coach will be there to provide support throughout the programme, and will work with you to create a personal Capability Plan; your Placement Manager will provide rotation specific support, and will change with each placement. Together, they’ll help you reflect on your progress, develop your career, and build your professional network.
For a fuller picture of how you’ll progress through the programme and the support you’ll receive at each stage, check out the Learning Journey below.
This will include meeting your buddy and support team, getting to know your fellow graduates, and taking part in an in-depth induction period, which will give you a broad understanding of how RBS works, our values, and our goals.
You’ll hear from leaders across our business and be brought up to speed on key topics like our customers, bank structure, entrepreneurship, risk and control, technology and digital innovation.
After the induction, you’ll begin your first rotation. You’ll be assigned a business area, placement manager and team in our Communications & Marketing function and be immersed in their work for 6 months.
For the remaining rotations you’ll have time to discuss options with your support team and apply to the areas that interest you. The final selection will depend on both your motivations and the business’ needs.
The scale and diversity of RBS means you’ll benefit from an excellent range of placement options. The overall aim of the rotation system is to give you exposure to the full breadth of work we do.
As you progress through each rotation you’ll be able to take advantage of a comprehensive suite of learning and training options to develop the technical and business expertise you’ll need.
You’ll be able to undertake the Chartered Banker, Professional Banker Certificate as part of your progression.
During the programme you’ll take part in a community project with a team of fellow graduates. This involves linking up with a charitable organisation and developing and delivering a solution to support their work.
You’ll have the chance to participate in a fund raising competition with other teams, and present your project to a panel of senior managers. It’s a great opportunity to contribute to a valuable cause and put your entrepreneurial skills to the test!
Future capability plan
In your final rotation you’ll discuss career plans with your support team, so you’ll be ready for the transition to a permanent role. The decisions you make here won’t be spur of the moment – they’ll be the result of long standing discussion, and a carefully crafted Future Capability Plan that runs throughout the entire programme.
From start to finish, this plan will empower you to develop your talents and tailor your own learning journey, while covering the core themes which are central to our business’ success. It will form the basis of discussions with your support team, and incorporate formal and self-led learning.
To be eligible for this graduate programme, you’ll need to possess, or be on course to achieving a 2:1 in your degree.
We’re looking for creative and passionate people, with excellent communication skills. You’ll also be confident dealing with people, able to build strong relationships and networks.
It’s essential you can demonstrate a customer focus, as well as an interest in current affairs. You’ll be open to learning all things digital and taking ownership and initiative when it comes to your own work.
Remember to mention TARGETjobs when contacting employers!