Marketing, advertising and PR
It starts with brand
In this sector. you’ll need a personal brand and the skills to promote it, as well as top notch communication skills and an understanding of data and psychology. There are some graduate programmes available (mostly in marketing), but you’ll likely be applying for individual graduate jobs, especially with advertising agencies or in PR. When seeking jobs, you may fell find yourself looking for roles under umbrella terms such as ‘communication’ or ‘brand’.
Search for graduate marketing jobs , graduate schemes and internships.
TRENDING IN Marketing, advertising and PR
Expert advice
What’s the difference?
Understanding this will help you discover which of these sectors will suit you best. Simply put, marketing is the overall process of boosting public awareness of a product, person or service, while advertising and PR are promotion methods that fall under the ‘marketing’ umbrella term. You’ll need to do your research so you can distinguish between marketing, advertising and PR roles.
Beginning your career
Your job search
Getting started
Whether it’s advertising, marketing or PR that you want to break into, here’s how to get started on the career ladder.
Free e-learning for students
Could you be a social media manager?
Thinking about a career in social media but not sure if you have what it takes? Get a genuine insight into the role by trying out our interactive e-learning Pathways module on careers in social media . There are other Pathways, too, including those focused on keys kills for marketing professionals such as entrepreneurial thinking and commercial awareness. Just register and sign in to access them.
Browse job descriptions
Your marketing job options
Take a look at the key roles in marketing, advertising and PR to work out which would suit you best.
Employers in Marketing, advertising and PR
All employersOur top employers
Industry leaders with a large annual graduate intake.
EDF
Engineering + 7
A career that will deliver change. Together we can help Britain achieve Net Zero.
AWE
Engineering + 6
We have a critical mission: to support the defence and security of the UK.
Sky
Technology + 4
Join us at Sky, where better begins.
BAE Systems
Engineering + 4
BAE Systems helps to protect people and national security, critical infrastructure and vital information. It’s a culture that values diversity, rewards integrity and merit, and is a place where everyone has the opportunity to fulfil their potential, no matter what their background.
The Science and Technology Facilities Council (STFC)
Engineering + 20
At the Science and Technology Facilities Council (STFC), research driven by practical applications meets research driven by curiosity.
Featured employers
Active employers looking for graduate talent all year round.
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And many more
Other employers who are active on targetjobs , regularly posting new opportunities and events during peak seasons.
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FAQs in marketing, advertising and PR
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