Brand Graduate

About Us:

Creightons Plc is a leader in the creation of high-quality personal care and beauty products. With a diverse portfolio, including owned brands, private label supply, and contract manufacturing, we partner with top-tier retailers across the UK and internationally. Our reputation for innovation, exceptional customer service, and trendsetting product development sets us apart in the fast-paced beauty industry.

About the Role:

We’re looking for a dynamic and driven Brand Graduate to join our team in Peterborough. In this pivotal role, you’ll work closely with the Head of Brand and Brand Managers to assist them in shaping and implementing brand strategies, driving marketing initiatives, and supporting the development of an innovative product pipeline.

Key Responsibilities:

Assisting with Brand Management:

• Driving sales and awareness of allocated brands with a combination of NPD, Sales, and Marketing Support.

Brand Marketing Support:

• Assisting Brand Managers / Assistant Brand Managers to plan out marketing campaigns, planning themes and initiatives across the relevant brands.
• Maintaining Air table to reflect all brand marketing activity and brief in assets.
• Working closely with influencers and agencies, preparing and approving briefs.
• Scheduling posts across all platforms and proposing new content to drive sales and awareness.
• Analyzing activity data and reporting on ROI to improve on future strategy.
• Proposing and creating new content that promotes interaction, conversion and following.
• Looking out for new social media trends and tools that could help improve the brand's social content (Analytics / Ads / Shoppable platforms).

Assisting with NPD Management:

• Working closely with the Creative and R&D teams on product concept generation.
• Involvement in New Product Development.
• Preparing Product Costings to ensure COGs are in line with company margin criteria.

Trend and Innovation Monitoring:

• Maintaining and developing a pipeline of ideas for brand development.
• Proposing ideas based on market insights and data analysis.
• Being an expert in the brand competitor arena.

Sales and Commercial Support:

• Ensuring all retailer listings have continual support and are optimized.
• Support gaining new listings with gap analysis / samples and assisting in retailer presentations.
• Product Lifecycle Management: EPOS analysis.

What We're Looking For:

• Excellent knowledge of social media platforms such as Facebook, Instagram, and Twitter.
• Analytical skills.
• Excellent communication and writing skills.
• Eagerness to learn about new innovations and software.
• Natural enthusiasm and passion for Health & Beauty.
• Tenacious – a ‘can-do attitude.
• Flexible, fluid approach to react to change positively.
• Ability to multi-task and work on multi-projects.
• Ambitious & Focussed: willing to work hard for career progression through the business.

Requirements:

• Full driving license is essential.

Why Join Us?

• Competitive Salary & Benefits: We believe in rewarding the hard work and dedication of our employees with a comprehensive compensation package. Our standard benefits include Life Assurance, Employee Assistance Programme, and Employee Benefits Platform to name a few.
• Dynamic Work Environment: Be part of a vibrant, collaborative team where innovation and creativity are encouraged.
• Career Growth: Take advantage of clear career pathways, mentorship opportunities, and the chance to take on new challenges and responsibilities.
• Inclusive Culture: Join a diverse and inclusive workplace where different perspectives are valued, and everyone is treated with respect and dignity.
• Impactful Work: Contribute to meaningful projects that have a real impact on our customers, community, and industry.