Graduate - Marketing & Social Media

Description

The AFME Communications & Marketing team supports AFME’s advocacy and thought leadership efforts by amplifying our key messages and positions in the media, at conferences and events, and through publications and other channels. The team is also responsible for marketing a busy agenda of AFME conferences and events.

We are looking for a Marketing & Social Media Graduate to support the team across all areas of Communications and Marketing work, including public relations, media relations, events marketing, website management, and social media management. The team’s work is wide-ranging and interesting, touching on all areas of AFME advocacy, so it will give you a good understanding of how the financial services industry engages with policy makers and regulators, as well as an in-depth, integrated view of how the Communications and Marketing function operates.

Due to a high volume of applications received, we may close this job advert early, therefore please apply as soon as possible.

Key Responsibilities

Marketing

Marketing Campaign Support:

• Assist in creating and scheduling email marketing campaigns (e.g. event invitations, newsletters)
• Help maintain and update campaign calendars
• Track campaign performance using reporting tools
• Help compile and format post-campaign performance metrics (open rates, CTR, registrations, etc.)

Events Marketing:

• Assist in creating promotional materials for upcoming events (e.g. flyers, banner copy)
• Assist in researching media partners and endorsement contacts for events, and support outreach tracking and follow-up.
• Help with proofreading and quality checks
• Research Leads through rocket reach

Social Media

• Prepare social media assets for events in Canva
• Draft copy for event social media posts
• Attend select UK and hybrid events to help produce on-the-ground social media
• Contribute ideas to social media content creation (for example, through monitoring competitor activity)
• Assist with monthly social media data reporting
• Assist in setting up our monthly Events LinkedIn Newsletter

Communications

Media Monitoring:

• Support the preparation of the daily internal media report – reading through press articles to help disseminate relevant news to AFME colleagues

Press List Management:

• Assist in researching relevant journalists through reading financial media to help keep press lists up to date

Skills, Knowledge and Expertise

Essential:

• Articulate, with excellent copywriting and communication skills
• Native-level fluency in oral and written English
• Organised, with strong attention to detail
• Ability to work as part of a team, as well as independently
• Strong interest in financial services content and ability to explain complex concepts in easily accessible language
• IT literate, especially with Microsoft Office
• Educated to degree level in a subject with evidence of strong writing skills

Desirable:

• Some prior work experience is helpful, but not required
• Interest in European policymaking
• Fluency in another European language apart from English

Benefits

The Association for Financial Markets in Europe (AFME) provides an excellent benefits package for employees and their eligible dependents. The benefits package includes:

• 27 days Annual Holiday Allowance + 1 day Birthday Holiday + 3 days Christmas Holiday
• Private Medical Insurance
• Health Cash Plan
• Dental Insurance
• Employee Assistance Programme
• Pension Scheme – AFME contributes 10% of an employee’s basic salary
• Life Assurance of 4x base salary
• Income Protection Insurance
• Worldwide Business and Leisure Travel Insurance
• Season Ticket Loan
• Cycle to Work Scheme
• 4pm Friday Finish
• Hybrid working minimum 3 days in the office per week and flexi-start/finish times

AFME offer the London Living Wage for this role, which is: £28,860 per annum.